Every day we are reminded, repeatedly, that our world is on the verge of destruction. Such a constant flow of negative messaging is meant to prompt us into action, yet it leaves most of us feeling overwhelmed and powerless. What are we to do, realistically, in the face of such massive environmental and societal problems?
In the face of danger, humans are engineered to “fight or flight”. Not everyone is an activist, and escape is not an option for anyone. So, many of us live with this underlying fear of what lies ahead, causing anxiety or depression, while others deny or even oppose the very notion that anything is wrong.
Essentially, most of us are caught in the same trap – of paralysis by fear.
Businesses feel additional pressure, as society calls on them to act more responsibly. Yet change in the midst of a global pandemic is daunting at best. And for every step they make in the right direction, there are critics who will shame them for what has yet to be done and ring the alarm of greenwashing.
There is a better way…
The Good4.Global environment is a safe space where businesses and individuals can make positive changes and prosper. Based on a continuous improvement model, we provide tools and resources for personal and business self-assessment through the SDG framework. We celebrate realistic commitments, and action taken on those commitments.
Once you choose hope, anything's possible.
Christopher Reeve (Superman actor)
People Be conscious of the impact of the cumulative effect of each small action
Planet
The planet is our only home. We must listen to its message and act accordingly.
Prosperity
A new prosperity model is a must for better wealth and opportunity distribution
Purpose
Finding our Why and becoming the best version of ourselves is the start of a better world
Notre entreprise est située sur le territoire traditionnel non cédé et toujours occupée du peuple Anishinabe Algonquin. Nous témoignons de notre respect et de notre gratitude envers le peuple Algonquin qui habite et prend soin de ces terres et qui mène des échanges commerciaux depuis des temps immémoriaux.
Nous reconnaissons les préjudices causés aux Premiers Peuples en apprenant du passé ; en tant que fondateurs de Good4.Global et leaders d’un mouvement entrepreneurial, nous nous engageons à maintenir des pratiques commerciales durables et inclusives et à avancer en partenariat avec les Nations Algonquines, les Premières Nations, les Inuits et les Métis dans un esprit de réconciliation à travers des actions significatives et démontrables qui soutiennent les appels à l’action de la Commission de vérité et réconciliation du Canada.
Good4.Global is located on the traditional unceded, unsurrendered territory of the Anishinàbe Algonquin People. We show our respect and gratitude to the Algonquin People who have inhabited and cared for these lands and carried out trade and exchange since time immemorial.
We acknowledge the harms done to Indigenous peoples learning from the past; as founders of Good4.Global and leaders of a business community, we commit to maintaining sustainable and inclusive business practices, and to move forward in partnership with the Algonquin Nations, First Nations, Inuit and Métis peoples in a spirit of reconciliation through meaningful and demonstrable actions that support the Truth and Reconciliation Commission of Canada’s Calls to Action.